ecosystem

Business of religion!*

The first message we heard in the class of Brand Management of Professor Ram Kumar, was “It is an eco-system…”. An entangled, closely knit or perhaps confusingly mingled ‘Eco-system’. Econ-system of brands, products, product variants (variants are very confusing, no doubt) and bombardment of marketing messages (communication). Here everyone wants Read more

By KRD Pravin, ago

Evolution

I was wondering about evolution – how, what and when? I asked myself a question – when do we call something has evolved? The answer which came to my mind was –well, when the whole category of the group (species) grows from something old to new, that time we call Read more

By KRD Pravin, ago