What more you need?

I was watching Padosan (Old Hindi Comedy movie). The movie is interesting and I came to know that it has been made in different Indian languages. In that movie the protagonist (Sunil Dutt) repeats a couple of times an ancient concept of Hindu culture.  The concept is Ashramas of human life. According Read more…

Business of religion!*

The first message we heard in the class of Brand Management of Professor Ram Kumar, was “It is an eco-system…”. An entangled, closely knit or perhaps confusingly mingled ‘Eco-system’. Econ-system of brands, products, product variants (variants are very confusing, no doubt) and bombardment of marketing messages (communication). Here everyone wants Read more…